7 Deadly Sins
By Julia S. Demkowski, MBA, CMC® | Foreword by Mark LeBlanc, CSP
7 Deadly Sins
All Business Owners Commit
Strategies, tools, templates, and stories drawn from decades of advising owner-led companies. Recognize mistakes, seize opportunities, and make your business more productive, efficient, and profitable.
Julia S. Demkowski, MBA, CMC® · Foreword by Mark LeBlanc, CSP
What Are the 7 Deadly Sins?
No Clear Vision or Direction
Without a defined destination, every decision becomes a debate. Teams work hard on the wrong things.
Weak Financial Management
Numbers reviewed late are history, not management. Cash and margin quietly erode while attention sits elsewhere.
Unclear Roles and Accountability
When everyone owns a result, no one does. Overlap creates friction and gaps create failure.
Poor Strategic Planning
A plan written once a year and filed away cannot guide a business through twelve months of change.
Ineffective Leadership Alignment
A divided leadership team broadcasts confusion downward. Alignment at the top is non-negotiable.
Absence of Performance Metrics
What is not measured cannot be improved — or defended. Opinions replace evidence.
Failure to Execute Consistently
Strategy is common; execution is rare. Discipline between meetings is where results are actually won.
What You'll Learn
- How to set a vision your team can actually act on
- The financial disciplines that protect margin as you grow
- A practical way to assign roles, owners, and accountability
- How to turn an annual plan into quarterly execution
- The metrics that reveal problems before they cost you
- A cadence that keeps leadership aligned all year
From the Page to the Stage
The 7 Deadly Sins is also one of Julia's most requested keynotes — a candid, practical session that leaves every audience member with mistakes to stop and actions to start.
I read it in one sitting and immediately recognized three of the seven in my own company. The templates alone were worth it.
Tracy Ann Houck, Esq.
The Harris Law Firm, PLC
Julia writes the way she consults — plainly, and with a next step at the end of every chapter.
Melanie Yost, LCSW
Co-owner, Be Well Solutions